Why are beauty products easily questioned whether they are true or false? Judging from packaging, channels and verification records to see the authenticity of beauty
Beauty products are easy to be questioned whether they are true or false, often not because consumers are suspicious, but because of the superposition of problems such as similar packaging, complex channels, unclear batch information, and missing verification records. This article analyzes the common difficulties in judging whether beauty is true or false from a consumer's perspective, and explains why product digital identities and verifiable records are becoming important.
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